Business Insights | The Marketing Centre

Marketing Matters #4 - Why you should be using LinkedIn more

Written by Sally Shuttleworth | 8 April 2020

 

Three of our Regional Directors explore why it is so important for sales teams to be using LinkedIn to build relationships from home, along with a step-by-step approach to achieving better results.


Why should you be using LinkedIn more - and how?

This video explores:

  • Using LinkedIn as your external face
  • Building a database of new prospects
  • Determining who makes a good connection
  • Adding value in your interactions
  • The importance of references and recommendations
  • Updating your company profile
  • Being real, human, targeted and kind

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