Case study
Network Space: Brand positioning
Richard Ainscough from Network Space talks about the benefits of having a part-time Marketing Director onboard.
Results
New Brand positioning which has strengthened the brand’s messaging and imagery and now better reflects the vision and ethos of the business both internally and externally.
Development of marketing assets, including a new revamped website, creation of an animated brand film and a search marketing programme, which have all effectively raised the amount of traffic and prospect leads to the business.
The appointment of a PR agency partner to raise the profile of the business to key stakeholders and potential property fund investors, resulted in extensive coverage in press and social media channels and helped to successfully attract a large new investment partner.
“It was always our intention to improve the quality, efficiency and effectiveness of our marketing but we didn’t have the time, resource or experience to do it. The Marketing Centre solved this and they have helped us to formulate and execute a marketing strategy which has raised the profile of our business with all our target markets.”
Richard Ainscough, Chairman of Network Space Ltd
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