Dexter Harriss
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Dexter Harriss

Role: Marketing Director
Region: Southern Counties
Dexter is a passionate Marketing & Brand Director with over 30 years of experience in B2B and B2C markets. He specialises in designing and delivering transformational marketing programmes that create revenue and brand growth in the UK and internationally. 

With a proven track record in driving measurable business impact for corporates, Mid-caps, SMEs, and startups across a range of industries, Dexter excels in brand development, lead generation, account-based marketing, digital and sales & marketing go-to-market alignment.

Known for his engaging and collaborative working style, Dexter combines strategic vision and commercial pragmatism with creative thinking and a ‘can-do’ attitude, successfully executing multi-channel campaigns that enhance customer experiences and deliver measurable results.
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Experience


Onnec – Global Marketing Director
Led a rebranding strategy unifying three companies into one brand, executing a comprehensive launch with a new name, visual identity, and website. Delivered +25% revenue growth through customer retention and acquisition programmes. Built an effective global marketing team and processes.

Meditice – Interim Marketing Director
Provided strategic guidance in developing the go-to-market strategy and practical expertise in executing the marketing plan for this healthcare startup.

HP – Head of Marketing, UK& Ireland
Spearheaded a global digital marketing transformation programme that enhanced sales and marketing productivity, resulting in a 100% increase in sales opportunities and a 77% boost in sales productivity. 

HP – Head of Consumer Marketing, UK & Ireland
Enhanced HP's brand equity and purchase intent in the UK and Ireland through multi-channel campaigns. Leveraged data and insights for engaging omni-channel experiences and launched innovative, award-winning campaigns targeting consumers and gamers.

Hewlett-Packard – Head of SMB Marketing, UK & Ireland
Defined and executed end-to-end marketing strategy and go-to-market plans for HP’s SMB segment. Boosted customer demand and online sales by incorporating a customer-centric approach to create engaging, personalised experiences at each stage of the buyer journey.

BT – Head of Marketing Campaigns
Oversaw the delivery of all BT’s B2B and B2C campaigns, ensuring integration and coordination of through-the-line marketing activities and budgets across multiple channels. 

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