Philippa Ochonski

Philippa Ochonski

Fractional CMO

Thames Valley

Driving Business Growth Through Strategic Marketing Leadership

Experienced in:
Technology, Financial Services, Manufacturing, Energy and Utilities, Public Sector and Non-Profit

My expertise

Here’s how I can help your business thrive:

  • Create targeted marketing strategies to drive growth.
  • Build and lead high-performing, multi-region teams.
  • Deliver impactful marketing communications that engage customers.
  • Optimise budgets and resources for maximum ROI. 
My competitive edge

Over 20 years of international experience in market-leading IT organisations. 
I combine strategic vision with hands-on execution to turn ideas into reality, delivering measurable business outcomes. 

About me

As a Chartered Marketer with over two decades of experience, I have led marketing initiatives in both large corporates and small companies within the B2B technology sector, including hardware, software, services, cloud/SaaS, and open source. As Marketing Director at MESTEC, I created a centralised approach and a more cohesive and effective marketing strategy empowering them to achieve 40% growth in revenue.  Whilst at Alfresco, as Director of EMEA & APAC Marketing, I built and developed a multi-region marketing team that supported significant direct and channel business growth, achieving a 200% increase in new business leads, and doubled leads from joint partner activity. During my tenure at IBM as UK Marketing Director for Collaboration Solutions, I managed the pipeline, channel strategy, and social media initiatives, successfully breaking down business unit silos to eliminate a $6m pipeline gap and create 6.6x pipeline cover.   

In addition to my corporate experience, I have co-founded and led charitable organisations, such as Belles on Bikes, a women-only community cycling club that has grown to a diverse following of 432 members, fostering community engagement and promoting healthy lifestyles. 

Fun facts
  • I cycled across the Middle East for peace with 300 women talking hijabs and handbags. 
  • I am the “Organisation Queen” but despite that I have still managed to lose my son’s iPad somewhere in the house 
IBM
Eyelit Technologies

Ready to take
your marketing seriously?

Since 2010, we’ve helped business owners make sense of marketing.
To make smarter decisions and make the most of their investment.

So if you’re tired of switching from one thing to the next hoping one will stick, maybe it’s time to try a different approach.