Driving measurable B2B business growth through strategic, customer-focused, and results-driven marketing.
Experienced in:
Technology, Manufacturing, Professional Services, Construction and Property
My expertise
Here’s how I can help your business thrive:
- Developing integrated marketing strategies and plans to drive demand, enhance brand visibility, and support measurable business outcomes.
- Driving lead generation through targeted demand creation approaches.
- Driving new business development and market entry initiatives.
- Implementing account-based marketing (ABM).
- Driving international market growth and managing cross-functional global teams.
My competitive edge
Strategic Marketing Leadership with a Focus on Results
I blend big-picture strategic thinking and a pragmatic approach to tactical execution, ensuring measurable business impact.
With fluency in French and good German, I have a proven track record of navigating complex international markets and driving sustainable growth.
About me
With nearly 30 years of experience across diverse industries—including security technologies, professional services, property and the built environment, and manufacturing—I bring a unique blend of strategic insight, data-driven decision-making, and hands-on execution.
I’ve held international leadership roles in companies such as Control Risks, where I strengthened brand visibility and client engagement across the firm’s political risk, security, cyber, and compliance services in Europe and Africa.
At HID Citizen Identification, I launched services and developed value propositions for the goID mobile platform, securing competitive market positioning. I’ve developed segmentation strategies for De La Rue, aligning solutions with market demands, and I have also enhanced service offerings and expanded market reach at a range of B2B companies.
I thrive on being able to adapt quickly to new industries and customer challenges and developing sales and marketing strategies that deliver business growth.
Whether supporting business development, rolling out ABM strategies, or coordinating cross-functional teams, I bring a unique mix of strategic vision and operational expertise.
Fun facts
- Language Enthusiast: I love exploring languages and cultures, with fluency in French and good German.
- Water lover! I love open-water swimming and cold-water dipping, especially in seas, rivers, and lakes—even during the winter!
- Motorhome explorer: having newly acquired a motorhome I am looking forward to traveling and doing more remote working in the UK and Europe.
