Richard Hancock

My expertise

Here’s how I can help your business thrive: 

• Helping businesses articulate their growth challenges and uncover new opportunities & improved efficiency. 

• Building clear, actionable marketing strategies aligned with business goals. 

• Enhancing operational performance to support marketing success. 

• Leading teams to deliver measurable results in both B2B and B2C markets. 

• Supporting international expansion with strategic marketing insights. 

My competitive edge

Strategic Vision across multiple sectors & markets. 

I bring a blend of strategic leadership and operational precision to help businesses unlock their potential and achieve long-term success. Led operations in international markets. 

About me

As Regional Director for London, I support business leaders by identifying their growth opportunities and aligning them with expert fractional marketing directors. My 30+ years of experience in leading marketing led organisations has equipped me to guide businesses through strategic growth and transformation. 

At Perrier and RHM Foods, I learnt how brands & a clearly differentiated strategy can underpin enterprise value. As Managing Director of an international coffee company, I achieved double-digit revenue growth over 10 years, through developing brand portfolios across international markets (including Russia & Europe). In the digital entertainment sector, as Managing Director EMEA, we achieved a global market leading position through consumer insight & KPI driven performance marketing, leading to a successful business sale. My passion lies in supporting businesses with a cohesive growth strategy, underpinned by impactful marketing solutions that drive measurable outcomes. 

Fun facts

• Coffee Connoisseur: despite 10 years in the coffee business, I still can’t make a decent cappuccino! 

• Golfer in Progress: I’m sure that the Hamlet Ad was based on my bunker play.