Robert Stead
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Robert Stead

Role: Marketing Director
Region: Southern Counties

Robert is a highly skilled Business to Business marketing director with over 13 years interim and part time experience.

A believer in the “if you cannot measure the improvement it doesn’t exist” approach to marketing; completely focused, pragmatic and practical.

Energetic, friendly and culturally adept, Robert has substantial European and international experience and is able to engage with the whole business, not just the marketing function.  With a good strategic and operational marketing balance, Robert is always happy to roll up his sleeves and get stuck in. Marketing Centre Marketing Director of the year 2014.

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Experience


Part-Time Marketing Director

Over 7 years’ experience as a part-time marketing director with over 20 B2B companies between £1m and £80m turnover. Introducing new approaches and marketing clarity leading to improved results and better ROI


Full Time Marketing Director
Polycom, UK, France - EMEA Marketing Director

Built a marketing team and installed a marketing automation system that developed a $100m qualified annual pipeline at 40:1 ROI.

SiConnect, UK - VP Marketing

A technology start up . Developed a new product, managed initial sales to lead customers.

ISi, Switzerland - VP Marketing

A technology start up . Branded and positioned the technology. Built sales to first customers.

AMD, USA/Switzerland - Worldwide Director, Marketing

Managed a global marketing team of 150 with a substantial budget. Increased market share from 14% to 43% in 2 years. Build channel programme addressing 100,000 resellers and a technical hotline handling 400,00 support incidents per quarter.

Tunstall International, UK - Managing Director

Grew business 4 fold, established international markets in 6 countries.

IS^2, France, European Sales & Marketing Director

Grew business 3 fold.

Hewlett-Packard, UK - PC and Industry Marketing Manager

Launched the LaserJet printer and Vectra PC

Business insights
by Robert Stead

business owner sitting at a desk
Article
22 May 2023

B2B lead generation: create, nurture and close more leads

Learn how to optimize your B2B lead generation process with our step-by-step guide. From defining...

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men at a building site with hard hat on
Article
13 March 2023

What Makes a Successful Business? 6 Behaviours of High-Growth Companies Based On 40 Years' Experience

Long-term growth hinges on business fundamentals, not just tactics or channels. Discover six shared...

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Article
6 January 2023

Where should you focus your marketing in 2023? Here’s how to decide

Discover where to focus your marketing efforts in 2023, with our four key areas of any successful...

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