Tim Parrack

Tim Parrack

Regional Director

South East

I help ambitious businesses find clarity and focus in delivering their marketing strategies to fuel short, medium, and long-term growth and profitability.

Experienced in:
Technology, Healthcare, Manufacturing, Professional Services, Construction and Property

My expertise

Here’s how I can help your business thrive:  

  • Defining clear marketing strategies aligned with your business goals.  
  • Building effective teams and connecting you with expert marketing leaders.  
  • Revitalising brand identities to resonate with target audiences.  
  • Launching products and services with precision and impact.  
  • Aligning the sales and marketing functions, and getting the best out of marketing teams and support agencies 
  • Streamlining marketing operations to support organisational change and maximise efficiency and ROI.
My competitive edge

Clarity, Focus, and Measurable Results  
I excel at cutting through complexity to deliver marketing strategies that drive tangible business outcomes.  

About me

As Regional Director for the South-East, I work with businesses to identify their marketing challenges and deliver tailored solutions through expert fractional CMOs. Whether you’re launching a new product, revitalising an established brand, or driving towards long-term goals, I ensure you’re matched with the expertise needed to achieve results.  

Over my 30-year career, I’ve led marketing transformations for technology and communications giants as well as smaller organisations across a broad range of sectors. With Xerox, I was part of the team that developed a series of strategies to segment its markets to enhance profitability across multiple sectors and support a dominant market position. At Kyocera, we transformed the marketing function to grow their print management business tenfold over a 10-year period. More recently, with The Marketing Centre, I’ve helped drive strategies that have changed the course for a number of ambitious businesses, achieving an average of around 20% growth a year, and often far exceeding expectations in terms of profitability and timescales.  

My passion lies in driving business growth and ensuring that every marketing effort contributes meaningfully to a company’s success. Nothing compares with a genuine, heart-felt 'thank you' from a client for a job well done. 

Fun facts
  •  Sport: I’m keen on sport of all kinds (except motor racing and darts!). A county cup winner in my rugby days, I still run triathlons (albeit very much slower than I used to), and I’m coming to realise that achieving a single-figure golf handicap is never going to happen! 
  •  Watersports: I’m an enthusiastic kite-surfer, but spend more time in the water than on it! 
  • Films: Mary Poppins, The Railway Children and Finding Nemo are still guaranteed to make me blub. 
Xerox

Business insights from Tim Parrack

Article
8 January 2024

Lead generation vs brand awareness: why winning businesses invest in both

There’s more to marketing than lead generation. Building a great brand can positively impact...

Article
6 September 2023

How to properly delegate marketing (and get your time back)

Business leaders often grapple with managing marketing, diverting focus from business growth....

Good marketing
Article
18 February 2023

Thinking of raising your prices? Good marketing makes a big difference.

Marketing can help you to determine and communicate price increases, without alienating your...

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