I help ambitious businesses find clarity and focus in delivering their marketing strategies to fuel short, medium, and long-term growth and profitability.
Experienced in:
Technology, Healthcare, Manufacturing, Professional Services, Construction and Property
My expertise
Here’s how I can help your business thrive:
- Defining clear marketing strategies aligned with your business goals.
- Building effective teams and connecting you with expert marketing leaders.
- Revitalising brand identities to resonate with target audiences.
- Launching products and services with precision and impact.
- Aligning the sales and marketing functions, and getting the best out of marketing teams and support agencies
- Streamlining marketing operations to support organisational change and maximise efficiency and ROI.
My competitive edge
Clarity, Focus, and Measurable Results
I excel at cutting through complexity to deliver marketing strategies that drive tangible business outcomes.
About me
As Regional Director for the South-East, I work with businesses to identify their marketing challenges and deliver tailored solutions through expert fractional CMOs. Whether you’re launching a new product, revitalising an established brand, or driving towards long-term goals, I ensure you’re matched with the expertise needed to achieve results.
Over my 30-year career, I’ve led marketing transformations for technology and communications giants as well as smaller organisations across a broad range of sectors. With Xerox, I was part of the team that developed a series of strategies to segment its markets to enhance profitability across multiple sectors and support a dominant market position. At Kyocera, we transformed the marketing function to grow their print management business tenfold over a 10-year period. More recently, with The Marketing Centre, I’ve helped drive strategies that have changed the course for a number of ambitious businesses, achieving an average of around 20% growth a year, and often far exceeding expectations in terms of profitability and timescales.
My passion lies in driving business growth and ensuring that every marketing effort contributes meaningfully to a company’s success. Nothing compares with a genuine, heart-felt 'thank you' from a client for a job well done.
Fun facts
- Sport: I’m keen on sport of all kinds (except motor racing and darts!). A county cup winner in my rugby days, I still run triathlons (albeit very much slower than I used to), and I’m coming to realise that achieving a single-figure golf handicap is never going to happen!
- Watersports: I’m an enthusiastic kite-surfer, but spend more time in the water than on it!
- Films: Mary Poppins, The Railway Children and Finding Nemo are still guaranteed to make me blub.